In this episode of TicketingPodcast.com, Mikkel Bjerre reveals his thoughts about ticket sales in general and season ticket sales in particular.
He also shares how subscriptions have worked out for The Lions at their home turf Parken Stadium in Copenhagen, and explains why data should be the backbone of every decision within a ticketing department.
Killing churn with subscriptions
How will the cost of living crisis affect churn for the upcoming 2023/24 season? Nobody knows, but ticketing managers all across the UK fear what next season might hold for their season ticket sales. A subscription model may be just the remedy that is needed.